Hailed as an industry stalwart and a former professional esports player, Abhijeet Andhare, known widely by his gaming alias Ghatak, has partnered with experienced professional Sunny “Fea” Lohia to establish Trident Gaming, a pioneering esports and gaming solutions enterprise. Situated in Pune, India, Trident Gaming aims to transform the Indian esports scene by tackling significant industry obstacles and nurturing an active gaming community.
Trident Gaming aims to pioneer a new era in Indian Esports
Trident Gaming endeavors to reshape the esports narrative through a focus on nurturing emerging talents, fostering community ties, ensuring accountability in player contracts, and strengthening brand commitments. Operating as a bootstrapped enterprise, Trident Gaming envisions a holistic strategy to propel growth within the Indian esports sector and diversify revenue streams.
Abhijeet Andhare, one of Trident Gaming’s co-founders, boasts a background as both a professional esports competitor and coach. He notably competed with Entity Gaming, representing India at the PUBG Mobile Global Finals in 2019. As a coach, Andhare played a pivotal role in guiding GodLike Esports to numerous triumphs, notably guiding them to represent the nation at the PUBG Mobile Global Championship (PMGC) in 2021.
While India’s esports industry has shown remarkable growth, there’s a need to nurture new talent and diversify revenue streams. Trident Gaming is here to fill that gap with our esports and gaming solutions while focusing on community-driven initiatives. We are hiring individuals who have a proven track record in shaping the esports landscape, ensuring our goal of being for the community and by the community.
Abhijeet Andhare, Co-founder trident gaming
Educational institutes to embrace esports as Trident Gaming propels grassroots initiatives
Trident Gaming is actively engaged in various initiatives, including the launch of programs and intellectual properties (IPs) designed to spot emerging talents and nurture them into national stars. Furthermore, as part of its grassroots efforts, the company is currently in discussions with multiple educational institutions to integrate esports as a club activity, aiming for widespread adoption across college campuses.
Moreover, Trident Gaming seeks to facilitate connections between brands and the esports/gaming sector, providing comprehensive services to meet their diverse needs. These offerings encompass marketing solutions, IP development and management, talent representation, content creation, broadcasting solutions, and sponsorship opportunities, serving as a centralized platform for brands to achieve their objectives within the esports and gaming realms.
Additionally, the company plans to support international esports organizations seeking to enter the Indian market by assisting with talent scouting, player management, boot camp arrangements, and legal considerations.
Ghatak’s expertise will elevate Trident Gaming’s esports mentorship program
Furthermore, Trident Gaming espouses the empowerment of emerging players and offers a platform for underdogs to demonstrate their abilities. Talented players identified by Trident Gaming through its grassroots-level IPs and collegiate programs will receive guidance on navigating the esports industry, refining their skills, and achieving stardom. Ghatak, leveraging extensive esports coaching experience, will play a pivotal role in developing this aspect of the enterprise.
Sunny Lohia, a co-founder of Trident Gaming, renowned by his in-game alias “Fea,” boasts a wealth of experience stemming from his previous venture, Esports Network. This major production house has catered to distinguished clients such as Tencent, AMD, Rooter, Garena, Red Bull, and Ampverse, solidifying Lohia’s expertise in the field.
Trident aims to disrupt the gaming and esports industry through education and awareness. We are not just a marketing agency but are committed to creating IPs for grassroots development. Additionally, our focus is on talent and player management which includes negotiating contracts, legal assistance, and brand management for professional players, ensuring they unlock their potential as stars.
Sunny Lohia, co-founder of Trident Gaming
According to the State of India Gaming Report FY 2023, produced by Lumikai in partnership with Google, the Indian gaming sector saw a revenue of $3.1 billion in FY23, with projections suggesting it could reach $7.5 billion by FY28. Findings from a survey included in the report reveal that more than 40 percent of respondents have transitioned from casual gaming to other categories, underscoring the growing potential of India’s gaming and esports industry.
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