Brawl Stars is a fast-paced 3vs3 multiplayer and battle royale by Supercell which surpasses $1 billion in lifetime revenue, largely due to the powerful rise of in-app purchases in 2020. The game is the fourth title from Supercell to pass the $1 billion mark, after Clash Royale, Hay Day, and Clash of Clans.
Brawl Stars was the second-highest earner for Supercell in 2020
Clash of Clans generated $681 million last year and went on to become the company’s biggest earner. Brawl Stars, released worldwide in 2018, grossed $526 million for the Finnish studio in 2020 and was the second-highest earner. The growth is largely attributed to the release of the app in China in June. This was the game’s biggest earning in a month ever at $89.4 million – up by 90% from March.
China has reportedly spent over $100 million on the game, becoming Brawl Stars’ third-biggest market. US remains the biggest market with more than $143.5 million spent on the game. Moreover, South Korea holds second place with $138.5 million spent. Brawl Stars has total downloads of about 265 million worldwide.
About Brawl Stars
Brawl Stars allows players to battle it out against one another or AI opponents in various game modes. Players can choose Brawlers that are unlocked through Boxes, Brawl Pass, Trophy Road, or purchased through the Shop.
Players can also purchase Skins with Gems, Star Points, or unlock them through the Brawl Pass, which enables them to change the appearance, animations, and sounds of Brawlers. At first, Supercell planned to develop a mobile game that resembled League of Legends or Overwatch.
Our focus was on retaining a lot of depth while stripping away all the fluff. Brawl at its core is easy to pick up, but hard to master. This becomes very evident when you compare how different the game is played in different trophy ranges
Frank Keienburg from supercell
Supercell also hosts the Brawl Stars Championship, an open Esports tournament for all players across the globe. The tournament consists of monthly in-game challenges that lead to regional online qualifier events. Last year, the World Finals were held in the fall with a $1,000,000 prize reward as well as an extra $500,000 that could be earned through in-game championship offers.
What do you think about this news as Brawl Stars becomes Supercell’s fourth title that surpasses $1 billion in lifetime revenue? Let us know in the comment section below!
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